Corporate video / Introduce your company
Introduce your company with a video people actually watch
Most people look you up before they contact you. A short video lets them meet the people behind the business, see how you work and decide if you feel like the right fit, all in a minute or two.
Why a video works for introductions
A page of text tells people what you do. A video shows them who you are. Tone of voice, a friendly face and a real workspace answer questions that are hard to put into words.
That matters most for businesses where people hire someone they have not met: contractors, clinics, law firms, consultants, manufacturers and local service companies.
What an introduction video usually covers
Who you are
The people, the history and what you care about, said plainly.
What you do
Your services in the order a new customer would ask about them.
Who you help
The kinds of customers and projects you are best suited for.
What happens next
How to reach you and what the first conversation looks like.
Ready to introduce your company?
Tell us what you want to make and where it will be used. We will talk through the plan with you.
How we go about it
1. Define the audience
We start with who will watch and what they need to know before they call.
2. Shape the message
We help you choose the one main idea and the order to tell it in.
3. Prepare you for the camera
We plan questions and shots ahead, and guide you on the day so you feel at ease.
4. Film and edit
Controlled light, clean sound, and an edit that moves at a comfortable pace.
5. Prepare the versions
A longer version for your website and shorter cuts for social media, when planned in advance.
Where an introduction video lives
The most common home is your website's home or about page. It also works well in email signatures, proposals, social profiles, trade show screens and the start of a sales conversation.
We plan the length and format around where it will appear, so you are not trying to fit a long video into a short space later.
Videos that fit this goal
These video types are most often used for this goal. Each has its own page.
Other goals a video can help with
Explain a serviceShow how it works so customers stop asking the same questions.
Build trust with new customersLet real people vouch for you in their own words.
Hire staffShow candidates what working with you is really like.
Train a teamTeach a process once and reuse it with every new hire.
Share an eventTurn one day into content you can use for months.
Common questions
Do I have to be comfortable on camera?
No. Many of the people we film are not. We plan the questions ahead of time, keep the set relaxed and guide you while we film.
How long should an introduction video be?
It depends on where it will be seen. We decide the length with you once we know the places it will appear.
Can we use the same footage elsewhere?
Often yes. When we plan several uses from the start, one shoot can supply a main video and shorter cuts.
Ready to introduce your company?
Tell us what you want to make and where it will be used. We will talk through the plan with you.
Keep exploring
Tell us what you want to make.
Email tyler@legendphotoandfilm.com or call 860-255-8802.
Talk about your project